As Europe’s leading provider of large home appliances, Beko has been an integral part of people’s lives and households since 1955. With over six decades of experience, we continue to champion innovation that caters to the diverse needs of you and your family, all while prioritizing the well-being of our planet.

At Beko, our mission is centered around empowering future generations to embrace healthier lifestyles. We recognize that true wellness is intricately linked to the well-being of our planet and the imperative of sustainable living. Every day, we are reminded of the interconnectedness between our actions, our choices, and the health of our environment. From the products we use to the way we live, each aspect of our lives leaves an imprint on nature. We firmly believe that fostering a culture of wellness necessitates nurturing a healthy planet. Through the integration of eco-conscious technologies, waste reduction strategies, and the utilization of bio-materials in our appliances, we are committed to minimizing our environmental footprint, one stride at a time.

At Beko, our unwavering dedication lies in forging a path towards a brighter and more sustainable future for all. Guided by our core brand shapers, we strive to enact meaningful change and inspire positive impact in the following key areas:

Laundry: Aquatech™ Technology - Beko washing machines with AquaTech® technology clean your clothes in a quicker and gentler way without sacrificing wash performance. Water and detergent cascade from the top of the drum to replace harsh drum movements, resulting in a wash that is up to 50% faster and up to 50% gentler.

Cooling: HarvestFresh™ Technology - This innovative 3-colour technology replicates the natural progression of sunlight throughout the day, from sunrise to peak brightness, and finally to sunset transitioning into nighttime. This groundbreaking approach is designed to extend the shelf life of fruits and vegetables by preserving essential vitamins for longer durations.

Cooking: Aeroperfect Technology - An innovative fan system inspired by aircraft design brings you perfect cooking results, every single time. Create delicious, perfectly cooked meals for your friends and family with our AeroPerfect™ built-in ovens. By creating a constant stream of airflow in the oven, AeroPerfect™ helps to minimize temperature fluctuations, ensuring faster and more even cooking results.

Dishwasher: HygieneShield Technology - Inspired by the purifying power of hot springs, our new Hygiene Shield Dishwasher provides bacteria & virus* elimination for your dishes in a safe and convenient way at home. The steam mist rises from these high temperatures to cover every inch of the dish. Then the dishes are rinsed with purifyingly hot water. All this means that 99.999% of bacteria and viruses* are eliminated for perfectly hygienic results.

* Killing; Enterococcus faecium, Bovine Coronavirus, Murine Norovirus

No matter the disorder or challenges life may present within your home, find solace in the assurance that Beko stands steadfastly by your side. With meticulously tested appliances, we ensure your peace of mind, allowing you to navigate life's intricacies with poise and composure. Embrace a newfound optimism, a refreshed perspective on life—a state of mind synonymous with our commitment to excellence. A Beko state of mind.