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About Instant® Brands

Founded in 2010, Instant® Brands is a world leader in kitchen appliance innovation.  The range consists of award winning brands such as Instant Pot® (world’s No. 1 selling smart cooker), Instant Vortex™ (SA’s most awarded range of air fryers) and the all-in-one Duo Crisp® combination cookers.  Our smart multi-cookers and next generation air fryers are designed for a fast-paced, health-oriented lifestyle.  Delivering all the reward of a home cooked meal with minimal effort. Enjoy delicious family meals in an Instant!